People
Founder and CEO, Jackman Reinvents
Joe has been an advisor to global retailers, consumer brands, B2B and
private equity partners for 30+ years. He has proven invaluable to
leaders intent on sharpening strategy and orchestrating insights-led
transformations of their businesses.
Throughout his career as a strategist, creative director, marketer, and
Reinventionist, Joe has helped companies create the most powerful
and relevant versions of their brands and businesses in record time; he
is widely considered the leading expert on rapid value creation.
In January 2020, Joe released his first book,
The Reinventionist Mindset: Learning to Love Change and the Human How of Doing It Brilliantly, and
has recently been inducted into Canada’s Marketing
Hall of Legends. Joe lives in Toronto, Canada, works across North
America, and lectures around the globe.
Operational Expertise:
Business & Brand Strategy
Brand Design & Marketing Communications
Business Development & Partnerships
Consumer Experience Design
Associate & Value Creation Lead, Catapult Capital Partners
Mike partners with companies to unlock transformative value, leveraging his decade of experience in business transformations for a range of businesses from startups to Fortune 500 companies. With a hands-on approach and a background rooted in deep brand strategy, Mike is passionate about uncovering insights that create unique and authentic market differentiation.
As a 3X CEO, 2X Founder, and leader of multiple award-winning brand and marketing agencies with clients around the globe, Mike brings a wealth of experience to every project. When not helping brands find untapped value, he shares his expertise with Undergrad and MBA students, teaching Marketing and Entrepreneurship at the Schulich School of Business in Toronto.
Operational Expertise:
Customer Research & Insights
Business & Brand Strategy
Brand & Packaging Design
Growth Marketing